If you choose to accept it

Think back to the last time you were asked what you were working on.  Or the last time you were faced with the dreaded, tell me about yourself!

Did you answer about your job, or the roles you play in your day to day?  

What if instead you answered with your personal mission statement; your personal WHY?

I know, it doesn’t feel super sexy, but hear me out:  Boldly proclaiming (and owning) your mission statement creates a blazing beacon that will set your life on fire and guide you through the chaos with unrivaled passion and purpose. Plus, it will set you up for some really interesting conversations beyond  the typical, bland blahs of get-to-know-yous.

I bet your company has a mission statement, and maybe a team that you work with does, too.  But what’s yours?

Don’t have one?  No problem.  By the end of this post, you’ll understand the WHY behind crafting your WHY, plus you’ll have a formula to start crafting yours.

Spark Purposefully

Your personal mission statement is your personal power ballad, the wiggle in your step and the fire in your soul. Your mission statement incorporates who you are at your squishy nougat center, your aspirations, and the imprint you want to leave behind.

  • Your mission statement is a testament to your passions. What gets your heart racing? What makes you burn with excitement? 

  • Don't settle for clichés; embrace the unconventional, toss in a little rebellion, and let your mission statement be as unique as your fingerprints.

Cook Up Clarity

Imagine going on a food adventure without a menu – confusing, right? Similarly, a mission statement brings clarity to your life menu (this metaphor worked better in my head). It outlines your purpose, guiding your decisions and actions with laser focus.

  • For example, it's not just about saving the world; it's about saving the world by revolutionizing sustainable fashion practices. The more specific, the hotter the impact!

  • Infuse your statement with your core values. Sprinkle integrity, compassion, or whatever values set your soul on fire. Values add depth and richness

Werk Your Swagger

Your mission statement isn’t jsuta bunch of words slapped together. When you read it, you should feel like a superhero donning a cape. Give it some kick!

  • Infuse your statement with a dose of boldness and daring.

  • Make people feel the fire in your belly through your words.

Ignite Your Inner Glitterbomb

A personal mission statement is a rallying cry that can inspire others as well. Let your statement radiate like a bonfire on a dark night, drawing others toward your brilliance.

  • Don't keep your mission statement locked away in a secret vault. Share it proudly with friends, family, and even strangers. Let it be a conversation starter that leaves people inspired and motivated.

  • Your statement is a call to action. Let it guide your actions and decisions, showing the world what it truly means to live with purpose and intensity.

Get Started

Your mission statement isn’t a dissertation.  It’s a one-to-two sentence motto. And if you need a little boost to get crafting, try this formula:

I [action] for [audience] by [skills] to [desired result].


Creating a personal mission statement isn't about playing it safe – it's about spicing up your life journey with fervor, passion, and an unapologetic spirit. 

We don’t settle for bland and beige here. 

Embrace your uniqueness and watch as your personal mission statement becomes the secret ingredient to a life that's as fiery as it is fulfilling. So, go on, craft a mission statement that's so spicy, it'll leave a lasting burn in the hearts of everyone who crosses your path!

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A Misfit's Guide to Infiltrating the Old Boys' Club